Upperquad and Github got together to create a logo, brand, and website for Git Merge a conference put on by Github in 2016. We were inspired by the visualiziation of branches merging within Git and created a brand and site that revolved around that.
01 — Making a Brand
The branding elements made its way onto many different touchpoints across the event.
02 — Website
We also used the website as an opportunity to animate some of these branching elements.